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Los Angeles, CA, September 20, 2012 - Motion Picture & Television Fund (MPTF) today announced that Developer, Builder and Producer Steve Bing has confirmed his commitment of a $30 million legacy gift towards the MPTF Campaign goal of $350 million being led by Jeffrey Katzenberg, MPTF board member and chairman of the MPTF Foundation.
In making the announcement Mr. Katzenberg said, "For years Steve Bing has been one of the most philanthropic and generous people in our industry. He has also been one of the most loyal supporters of the MPTF through both the good and challenging times. Now with this amazing contribution he puts us another step closer to securing our long term goals. It's not possible for us to thank him enough and I hope others in his generation will follow his lead both with their involvement and their financial support.
Bob Beitcher, MPTF president & CEO, reflecting on Bing's gift, reiterated the need for both the annual support of MPTF's programs for the entertainment community and the long-term stability that the MPTF Campaign will bring to the charity. Beitcher said, "Ninety-one years ago the first person helped by this organization was an actor who couldn't afford a toupee needed for an audition. Today the needs are far greater as we maintain the residential campus and long-term care facility and support the charitable programs and services provided each year to thousands of entertainment industry members – active and retired – who depend on MPTF for health and social services as well as child care and retirement care."
Ken Scherer, CEO of the MPTF Foundation, expressed his gratitude for Mr. Bing's legacy commitment. Scherer said, "This commitment will help provide the safety net in the years ahead for the 75,000 industry members who will be retiring over the next ten."
For over 90 years, MPTF (Motion Picture & Television Fund) has served as a beacon of hope for entertainment industry members in their time of need. As a charitable organization, the MPTF provides financial assistance and services essential to the well-being of the community and is a leader in the development and implementation of services and programs for seniors and those who care for them. MPTF is supported by the generosity of corporate donors and fellow entertainment industry members who contribute their time and money because they believe in the critical importance of Hollywood Helping Hollywood. For more information, visit www.mptf.com.
Contact: Andy Gelb/Aliza Zelin Slate PR 323-202-1051 (310) 461-0111 firstname.lastname@example.org / email@example.com